Product Manager- Automated Solutions

Raymond is a multi-billion dollar corporation that is part of Toyota Industries Corporation. We've been a proud innovator of customer focused solutions for more than 95 years. Our lift trucks are highly sophisticated vehicles with the same amount of embedded software that you would find in your automobile. We're also the leading producer of electric lift trucks in North America and, together with Toyota, the largest in the world! To see more about what we do, and where we're going, go to

We are seeking a Product Manager for our automated solutions portfolio. Our environment is customer centric, future oriented, and places high value on strong business judgment, in addition to outstanding communication skills. This high visibility role will interact with all levels of Raymond leadership.

The Product Manager is responsible for both product planning and product marketing. This includes managing the product throughout the product life cycle, gathering and prioritizing product and customer requirements, defining the product vision and roadmap, and working closely with engineering to deliver winning products. It also includes working with sales, marketing, and dealers to ensure market share, margin, and customer satisfaction goals are met. The Product Manager's job also includes ensuring that the product and marketing efforts support the Company's overall strategy and goals. Travel anticipated to be up to 25%.



  • Achieves targeted market share growth for assigned product lines. Contributes to the budgeting and forecasting process for marketing, coordinating with finance and operations as required.
  • Determines current and future customer and market needs through market intelligence and voice of customer efforts. Assembles, maintains, and uses actionable competitive intelligence.
  • Creates sustainable competitive advantage for product lines. Provides overall product line leadership for automation solutions to substantiate the compelling value proposition of Raymond's offering.
  • Works closely with engineering for product roadmap and life cycle management. Owns the strategic product planning and Marketing Requirements Definition (MRD) processes for semi and fully automated product solutions. Acts as an interface with engineering to develop the next generation of products, product enhancements, and services.
  • Ensures new products / services fulfill marketplace requirements for their successful introduction into the market as well as their long-term success. Creates programs and content to stimulate profitable sales growth.
  • Establishes and maintains product pricing that will optimize market share growth and profitability.
  • Monitors ongoing maintenance / health of products including customer satisfaction, warranty, lead times, product margin, and customization. Recommends and helps prioritize actions that will drive sustainable improvements.
  • Assesses overall material handling systems in the warehouse/distribution centers or manufacturing locations, and develops strategic balance between manual and automated material handling solutions for Raymond's customers.
  • Provides technical expertise, training, materials, and tools to the sales force and dealer network for products and applications.
  • Participates in new technology evaluations.
  • Collaborates and helps integrate third party automation suppliers.
  • Represents Raymond as the product and solutions expert for assigned product line(s).


The successful candidate will possess a sense of urgency to meet or exceed customer requirements and quality expectations. Excellent verbal and written communication skills with the ability to communicate with all levels of the organization, including senior and executive level staff, are also key to success.

A Bachelor's Degree in a related field, plus 10 or more years of broad experience in a marketing, finance, business, or analytical role is required.  A Master's Degree is preferred, as is experience in the material handling industry.

The Raymond Corporation is an Equal Opportunity Employer: Women, Minorities, Protected Veterans, Disabled.  Raymond is an E-Verify Employer.


Posted Date4/22/19
CompanyThe Raymond Corporation
TypeFull Time
ContactGene George
AddressGreene NY