Regional OEM Segment Lead- Material Handling

The Regional OEM Segment Lead will work in close association with the Field Sales Teams assisting them in selling Rockwell’s products and services into Original Equipment Manufacturers (OEM’s) and machinery builders, and assure the continued growth rate of the OEM Solutions business within the assigned OEM Segment.  This role is responsible for increasing Rockwell’s market share, analyzing the segment to identify trends and opportunities, constructing a strategic account plan, and influencing a group of associated Sales staff assigned within the expanding Material Handling Segment.   

This position can be located in Milwaukee, WI, Chicago, IL or Louisville, KY.  For the right candidate, the position can be located anywhere in the United States.

  • Develops a business plan to grow the OEM segment business in North America and coordinate with the Global Segment leader while ensuring alignment of strategies with the business units.

  • Implements best-in-class sales processes to drive results.  Ensure all account planning and metrics are done on a regular basis in support of the company’s strategies.  (Front log management and reporting is integral to this process.)

  • Ensures growth in Global OEM Solutions Industry client base through expanding existing relationships including the C-level leveraging multiple buying influences within worldwide OEM Solutions Industry companies.

  • Ensures strategies are developed with OEM’s and Strategic Accounts that support the strategies for the OEM Solutions industry.

  • Collaborate with Regional Sales Management to develop the best approach for building market share in the assigned segment within a matrixed environment.

  • Coordinates and manages accounts that have a global presence and operations in multiple geographies.

  • Drives the performance of the Business Development/Sales team against well communicated goals; e.g., sales growth, profitability, account expansion and market share growth that is delineated in the account plans.

  • Provides direction and leadership to support the following activities: advertising, trade shows, key customer meetings, sales training conferences and distributor conferences within the North America region.

  • Drives competency of the OEM sales force around the segment’s key OEM applications by developing training, running Affinity Team calls and developing Sales & Marketing Collateral for the sales teams to use in customer communications.

  • Ensures through familiarity with company policies and procedures. Appropriately applies policies and procedures in compliance with government laws.  Policies and procedures include, but not limited to: Standards of Business Conduct, Intellectual Property, Control Environment, Information Protection, ISO 9000 & 14000, government regulations (e.g. health, safety, quality and environmental).

Basic Qualifications:

  • Bachelor’s degree or 4+ years of equivalent experience
  • Legal authorization to work in the US is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening
  • Valid driver’s license.
  • Ability to travel greater than 50% of time.

Preferred Qualifications:

  • Typically requires a minimum of 12 years of related experience
  • 8 or more years’ experience in sales, marketing or operations in the automation field with significant sales experience in the Material Handling market on OEM Solutions delivering information services and business solutions with a successful track record of managing large groups of people and total sales in excess of $100 million with evidence of significant annual growth..
  • Previous global sales experience is preferred
  • Knowledge of technology, solutions and services in the industrial automation market
  • Strong Material Handling market knowledge in the areas of Retail Distribution Centers, Parcel/ Postal & Airport Baggage Handling Systems.
  • Strong understanding of various channels to market and how each one operates
  • Ability to work with and gain confidence of senior level personnel (internal and external) in a highly collaborative, matrixed stakeholder organization
  • Strong strategy focus with continuous improvement mind-set
  • Resolve complex issues in creative and effective ways
  • Proven track record of:
    • strategy development and execution
    • exhibiting highest level of integrity, exceptional judgment and bias for action
    • aligning and influencing critical stakeholders
    • creativity and innovation

This is a summary of the position’s responsibilities and does not reflect the entire scope of work expectations.


Company Overview

Rockwell Automation, the world's largest company dedicated to industrial automation, makes its customers more productive and the world more sustainable. Throughout the world, our flagship Allen-Bradley® and Rockwell Software® product brands are recognized for innovation and excellence. 

When you choose Rockwell Automation, you join countless talented employees who have helped us establish our leadership position in the automation industry over the past century. 

You join a diverse, inclusive and global community with a passion for innovation. A place where you can partner with great minds and inspiring people. And a corporation backed by the financial strength that drives growth – and career opportunities. 

As much as we focus on our customers, we know our employees are key to our success and future. Helping you develop a rewarding career is a top priority. Because when you succeed, we succeed.

EEO Statement

Rockwell Automation is an Equal Opportunity/Affirmative Action employer. 

If you are an individual with a disability and you need assistance or reasonable accommodation during the application process, email our Talent Acquisition representative at

Posted Date10/25/19
CompanyRockwell Automation
TypeFull Time
ContactMitchell Rea
Address1201 S 2nd Street
Milwaukee Wisconsin 53204
Categories Sales