Fleet of reach trucks, order pickers power new, high-density facility that manages 80% of electronics maker's annual order volumesGREENVILLE, N.C. (July 9, 2025) – Yale Lift Truck Technologies announces that its work optimizing warehouse operations at a new Hamilton Beach facility in Byhalia, Mississippi has been recognized as a Top Supply Chain Project by Supply & Demand Chain Executive. Yale recommended a switch from a lift truck fleet powered by internal combustion engines (ICE) to an electric fleet, with equipment recommendations tailored to support the transition away from floor-level, slip sheet storage to high-density, narrow aisle racking. Ultimately, the new facility helped Hamilton Beach reduce product damage by 80% and ship more than twice as many direct-to-consumer orders annually compared to their previous facility.“Being a warehouse lift truck provider is about far more than just selling equipment or pushing certain technology,” says Brad Long, Global Activation Manager, Yale Lift Truck Technologies. “It’s about thoroughly understanding the operation and finding solutions that best fit where they want to go. Our work with Hamilton Beach is proof of our ability to help businesses evaluate current and future requirements, and build a best-in-class warehouse operation from the ground up.”Prior to the move, Hamilton Beach was working in a 1.2-million square foot facility that struggled with disorganization and congestion that hindered productivity and led to about $2 million in annual product damage. By moving to racking, with about 80% of that being double deep, Hamilton Beach was able to significantly increase storage density while reducing product damage by 80% in the new facility.The new storage configuration and lift truck fleet also helped Hamilton Beach maintain a strong safety record, with zero OSHA-recordable incidents through the first eight months of 2023. In the previous facility, operators used counterbalanced lift trucks to navigate a bulk storage layout that afforded them limited visibility, with operators straining to see around loads. But at the new facility, the racking configuration and side stance of the stand-up reach truck models enable operators to see more easily, enhancing operator comfort and helping to reduce the risk of lift truck accidents.To best service the narrow-aisle racking configuration, Yale recommended a fleet of 51 electric lift trucks, including 33 reach trucks and 12 low-level order pickers. Even with a three-shift, 20-hours-per-day operation, opportunity charging during breaks and gaps between shifts made it possible for the trucks to remain operational throughout the entire day without redundant units. Each truck runs approximately 50% longer during a week than its ICE counterpart in the previous facility. Emissions from the new fleet are greatly reduced compared to the previous ICE trucks, and the efficiency improvements of the building drove a 75% reduction of utility costs – even with the need to charge the new trucks.Black Equipment, a certified Yale dealer, offers 24-hour on-call service and local parts availability for Hamilton Beach, helping to reduce downtime and keep business moving. An on-site technician is also on hand to help with regular maintenance, repairs, warranty claims and more.“I’ve been in supply chain for 30 years, and at previous companies, we’ve had difficulty getting certain equipment serviced. The fact that we have Black Equipment and Yale as a turnkey provider is huge,” says Mike Bunge, Vice President, Global Supply Chain and Operations, Hamilton Beach. “And to top it off we now have the most advanced lift truck technologies for a world-class operation.”About the AwardSupply & Demand Chain Executive’s Top Supply Chain Projects award program profiles innovative projects that are designed to optimize, automate, streamline and improve supply chains.About Yale Lift Truck TechnologiesYale Lift Truck Technologies leverages over a century of material handling experience and substantial investment in innovation to bring the most advanced technology-driven lift truck solutions to market. The company offers a full line of award-winning lift trucks, including reach trucks, order pickers, turret trucks, pallet jacks and trucks, pallet stackers, tow tractors and counterbalanced forklifts, as well as powerful operator assist solutions, proven robotics and a wide range of power sources to help customers adapt to today’s demanding supply chain. Yale and its independent dealer network support these solutions with comprehensive after-sales service, parts, financing and training.Yale Lift Truck Technologies is a division of Hyster-Yale Materials Handling, Inc., a wholly owned subsidiary of Hyster-Yale Inc. (NYSE:HY) which is headquartered in Cleveland, Ohio and operates globally.ContactBrad LongYale Lift Truck Technologies252-412-3652brad.long@hyster-yale.com

Yale Relay automated lift trucks offer groundbreaking simplicity, reduced upfront costs and reliabilityCHICAGO (March 17, 2025) – Yale Lift Truck Technologies announces Yale Relay™, an overarching platform encompassing all automated lift trucks the company releases going forward and an intuitive drag-and-drop portal that replaces the complex software coding requirements typically associated with automation. The new portal enables easy set up and on-the-fly changes without the need for custom programming, allowing warehouses to reduce their dependence on scarce warehouse labor without expensive software engineering resources. Attendees of the ProMat show in Chicago can get hands-on experience with the Yale Relay™ portal and automated tow tractors at booth #S647.“This new solution represents a reboot of automated lift trucks, positioned to more efficiently meet demand for mobile automation by avoiding the labor and capital constraints of today’s market,” says Kyle Smart, Sales Manager, Emerging Technology, Yale Lift Truck Technologies. “Not only does Yale Relay address challenges sourcing lift truck operators and software programmers, it completely changes the financial commitment necessary for end users to deploy automation. Rather than a major capital expense, warehouses can simply pay by the month through a rental agreement and avoid the major upfront costs of purchasing equipment.”Yale Relay is the result of almost a decade of customer-driven refinement, addressing the complexity, reliability and cost concerns traditionally associated with automated lift trucks. Whereas some solutions from robotic forklift or autonomous mobile robot suppliers may involve warehouses managing against disjointed integration, service from multiple stakeholders or long waits for offshore support, Yale Relay automated lift trucks are backed by training, parts and maintenance through a single, local source – the Yale® dealer network.The drag-and-drop portal allows for significantly faster startup than traditional approaches, enabling implementation in as little as a day. Mapping the facility is as simple as manually operating the lift truck along the desired route and dropping waypoints in the portal, and making changes is as simple as selecting a waypoint and dragging it to a new location. The portal provides cloud-based access that enables easy, efficient management of automated lift trucks across multiple facilities, and reduces the need for on-site interventions with remote monitoring and update capabilities. It is designed with the ability to integrate with other common warehouse systems like facility fire alarms, interactive input boxes, programmable logic controllers, warehouse management systems and more.The automated tow tractor is designed to handle horizontal load transportation tasks, and includes several important features to reduce manual intervention, such as automated wireless charging and an available automated hitch and unhitch option. Sensors and other automation-related components are integrated separately above the body of the truck and designed for easy adjustment and maintenance.About Yale Lift Truck TechnologiesYale Lift Truck Technologies leverages over a century of material handling experience and substantial investment in innovation to bring the most advanced technology-driven lift truck solutions to market. The company offers a full line of award-winning lift trucks, including reach trucks, order pickers, turret trucks, pallet jacks and trucks, pallet stackers, tow tractors and counterbalanced forklifts, as well as powerful operator assist solutions, proven robotics and a wide range of power sources to help customers adapt to today’s demanding supply chain. Yale and its independent dealer network support these solutions with comprehensive after-sales service, parts, financing and training.Yale Lift Truck Technologies is a division of Hyster-Yale Materials Handling, Inc., a wholly owned subsidiary of Hyster-Yale, Inc. (NYSE:HY) which is headquartered in Cleveland, Ohio and operates globally.ContactBrad LongYale Lift Truck Technologies252-412-3652brad.long@hyster-yale.com

Milwaukee, WI — October 23, 2025 — NOBLELIFT North America proudly announced the grand opening of its new North American Tech Center in Milwaukee, Wisconsin. The ribbon-cutting celebration was held in conjunction with the first annual “NOBLEFEST,” an exciting event that brought together dealers from across the country to experience the company’s latest innovations and celebrate the future of material-handling technology.Located at 700 W. Virginia Street, Suite #B110, the new 7,000-square-foot facility is dedicated to research and development, new product innovation, and dealer engagement. It serves as a hands-on environment where customers and dealers can test-drive equipment, experience new technologies firsthand, and participate in collaborative R&D initiatives, including automation projects that represent the next frontier of warehouse efficiency.During NOBLEFEST, attendees had the opportunity to test-drive NOBLELIFT’s newest lineup of equipment, including the HERO Task Support Vehicle, the PSR30 Walkie Reach Truck, and the ALPHA Series forklifts, along with a sneak preview of NOBLELIFT’s upcoming robotic solutions. Dealers also got an exclusive first look at what NOBLELIFT will be showcasing at MODEX 2026, one of the premier trade shows for manufacturing and supply chain innovation.“The opening of our Milwaukee Tech Center represents a major step forward in our North American commitment to innovation and dealer support,” said Bill Pedriana, President of NOBLELIFT North America. “It’s a place where our partners can experience technology in motion to test, learn, and help us shape the future of intelligent material-handling.”The Tech Center will serve as a hub for collaboration, product development, and continuous improvement, reinforcing NOBLELIFT’s reputation for engineering excellence and customer-driven innovation.To see photos from the event, visit nobleliftna.com/noblefest-milwaukee-2025.About NOBLELIFT North America NOBLELIFT® North America is a global leader in Lithium technology. We manufacture a comprehensive range of high-performance, low-maintenance manual, electric, and internal combustion equipment with more than 200 categories and around 30 series of each product. Our products are designed to meet different application demands and are well accepted by our customers in more than 100 countries and regions in Europe, America, Asia, Africa and more. Products include: sit-down forklifts, rough terrain forklifts, narrow aisle forklifts, walkie-stackers, order pickers, electric pallet trucks, scissor lifts, tuggers/tow tractors, scrubbers, sweepers, automated guided vehicles (AGV’s), lift tables, manual pallet jacks and more. Noblelift® North America builds tough, durable products that deliver high productivity, low total cost of ownership, easy serviceability, and advanced ergonomic features; accompanied by outstanding parts, service, and training support. We are Noble. Expect More!For more information about our company and our products, visit www.nobleliftna.com
or follow us on social media.ContactNOBLELIFT® North America847-595-7100Sparky PowellDirector of Marketingsparky@nobleliftna.com